This month, I found the article, “Candy, Content and Competition – Why the UJA-Federation of New York Keeps Breaking Fundraising Records” an inspiration. It gleamed with ideas for engaging and encouraging donor involvement at all levels and I encourage you to read it with a fine tooth comb.
For this week’s challenge, we would like you to come up with 3 new ways in which you can engage donors in the coming year. Write them down and include steps that must be taken to achieve these goals as well as who else should be involved to ensure these new moves gain traction. I can’t promise you will break every record, but I can promise a substantial change if you make moves to further engage your donors.
If you would like to speak about specific changes you can make within your organization, feel free to email Abigail Harmon today.