Every nonprofit is emailing donors in December. How could they not when a third to a half of all annual donations come in November and December. But when you are creating your email calendar (if you have not already) there are so many options.… [Read more…]
Once upon a time I received a free song at Starbucks, called “Where’s your Head at?” At the time, my latte came with an optional little card that gave a free Apple music song code. I don’t even know if I liked the… [Read more…]
Whether you are concerned about your upcoming event, major donor appointments, or board meetings, the future is unknown. Here are some suggestions on what you can do if you and your nonprofit staff are working from home due to CoronaVirus Shutdowns. (And if… [Read more…]
For many years, we believed that we served our clients best by not listing salaries. Without disclosing in writing the projected salary, there was more leeway when recommending someone who was willing to accept a lower salary, someone outside of the box who… [Read more…]
The new school year is another time of year I use as a check in point. Summer is over – did I binge watch too much? Yes, but I am catching up on This Is Us, so I have a good excuse. Did… [Read more…]
Happy Earth Day! Most weeks we use this email to highlight how Mersky, Jaffe & Associates can help you and your nonprofit. Today, we would like to highlight ways that you can help us. Well, “us” in a “help the entire world way.”… [Read more…]
The college admission scandal that has hit the news this week is both surprising and, seemingly, inevitable. There has always been an advantage for many people who have the means to do what is now being called, “socially acceptable” gaming of the college… [Read more…]
This is a bit embarrassing, but for the past 17 months, we have been working on a new website. Why 17 months you ask? Because we did not follow our own advice. We tried to go it alone. It wasn’t a conscious decision… [Read more…]
Even as we anticipate the beginning of summer, I am thinking back to this past Sunday, May 20, 2018. In the Jewish liturgical calendar, the day marked Shavuot, when in ancient times, Jews were gathered up to Jerusalem for the Festival of First… [Read more…]
My husband and I took our three children (ages 14, 12 and 9) to Puerto Rico during April school vacation to volunteer and help in disaster relief. Coordinating the trip on our own, we booked flights and a hotel, hoping that the rest… [Read more…]