Today’s donors are sophisticated. Gone are the days when… … a cute picture of a child or dog was enough to raise millions … because a donor gave an amount last year, they would automatically give at least the same amount this year … [Read more…]
This is another strange January. Just as we thought we were out of the worst of the pandemic we are living with more cases of Coronavirus in our lives. We are all impacted by the surge whether it is in our immediate family… [Read more…]
Take a picture of a recipient/member holding a heart. Email it with a note wishing them a Happy Valentine’s Day and thanking them for showing your organization the love. Create an infographic with a few ways that their gift and love for your… [Read more…]
It was also an example of how easy it is to do a quick thank you video for donors. And I am hoping YOU will make one of your own today. It is midway through January. Your formal acknowledgments have, hopefully, all been… [Read more…]
A Tale of Two Case Studies – Part 1* The pandemic has changed fundraising and development for 2020 (and, perhaps, beyond). Most annual, capital and endowment campaigns have been halted. We have developed a love/hate relationship with Zoom. And, fear has so profoundly infected nonprofits that many may not recover. But what hasn’t changed? Strong leaders are still essential and can help… [Read more…]
Furloughs and layoffs are everywhere, and nonprofits are no exception. But, since you still have a mission to fulfill and services to offer, volunteers offer an interesting opportunity. There are, potentially, more people available, but less time to train, track, and collect volunteers.… [Read more…]
This past week my daughter asked if it was inappropriate to put a birthday post up on Instagram. She wants to support the Black Lives Matter protests and activism, but she is a teenager with a best friend who was turning 17. In… [Read more…]
Do you think your annual fundraising goals are: In last week’s blog, I explained what it means if your fundraising goals are “Way too high,” “Way too low,” or “N/A.” This week, I focus on the more moderate answers to one of my… [Read more…]
Do you think your annual fundraising goals are: Way too low, Somewhat too low Just about right Somewhat too high Way too high N/A This is one of the questions we ask when we conduct an Organization and Development Assessment Survey which we… [Read more…]
Fundraisers love major donors. How could we not? They provide the necessary funds to keep our nonprofits running. We also love new donors. Bright, shiny and falling in love with our organization. In many ways, these two types of donors re-affirm our devotion… [Read more…]