I am jumping on the December bandwagon and offering you this year’s top 10 MJA articles in an easy to read list. This is based on your readership, but we know that not everyone can read our blog/newsletter each week. If I missed… [Read more…]
A successful campaign requires that your solicitors understand the nuances of a nonprofit solicitation, also known as, “the ask.” Among other things, a successful solicitor will: look to develop a long-term relationship with the donor(s) offer a strong case for giving practice what… [Read more…]
10. Your campaign has a definite timetable: Mini-goals are crucial to keeping the campaign running according to schedule. If you set a goal such as “Raise $500,000 in the first two months,” you will be able to stick to your schedule much more… [Read more…]
What is the difference between organizations that acknowledge and recognize a donor once or twice after a major gift vs. seven times or more? Thousands and thousands of dollars. Before you say that you don’t have the time to thank a donor seven… [Read more…]
In the past, we have touched on overcoming anxieties when confronted with the opportunity to share the joy of giving with a prospective donor on a face-to-face basis. We are anxious, mostly because we are afraid that we will make a mistake. Think… [Read more…]
I have been a solicitor of major gifts for more than forty years. Moreover, I have trained both volunteers and professionals around the country in the art of asking for a donation, or what my friend and mentor, Jerry Panas, calls “truly outrageous,… [Read more…]
Anyone who has sat in a room rating prospects for an upcoming capital campaign knows that it is hard to determine the right number for the ask. We can guess what a person is worth, determine what they have given to other organizations,… [Read more…]
10. Set a salary scale that is appropriate both to the job and to the market in which the executive search is being conducted. No one wants to overpay a candidate. But your pool of qualified applicants will diminish with each step down… [Read more…]
What follows are the nineteen habits of highly successful fundraising. In this way, you can work to introduce these habits into your daily routines so that your next encounter with a major gift prospect will have the best possible outcome, a meaningful gift… [Read more…]
The person who goes farthest is generally the one who is willing to do and dare. The sure-thing boat never gets far from shore. -Dale Carnegie “If you’re not asking them for money, someone else is.” – Abigail Harmon Recently, I have spoken… [Read more…]