Recent Blog Posts
Reignite Your Lapsed Supporters
January 26, 2023
By David A. Mersky You just finished your year-end rush and have begun planning for 2023. But before you turn the calendar page to February, one important question remains: Who were the people, no matter how many times you asked, who gave in 2021… [Read more…]
Why You Can’t Hire Staff
January 12, 2023
Are you not able to hire staff because you can’t… Find the right candidate? Searching for the ideal employee is like selling a house — you don’t need hundreds of people to come through, you just need the right person to walk in… [Read more…]
What to Do As the Year Winds Down
December 12, 2022
By David A. Mersky The year is nearly over. At this point, you have done absolutely everything you can for your direct response and mid-range donors. So, what do most organizations do? They send everybody home between Christmas and New Year’s. Yes, you may… [Read more…]