Why You Should Send 3 Year-End Solicitation Emails in the Next 18 Days

The most common reason nonprofits are hesitant to send multiple emails in December is fear of annoying donors.  I get it. However, nonprofits who send 3 emails in December will be noticed–that is the point of sending these year-end solicitations emails, isn’t it? Afraid of unsubscribes? You will … [Read more...]