Q. What is the value of a formal, quadrennial, strategic planning process?

A. To put it simply there are concrete benefits to creating a plan. Why? 1 - Creating a plan will engage your board, lay leadership and staff to settle on goals for the next few years. 2 - If you are in an organization where there is an abundance of ideas of what should/could be done but lack … [Read more...]

Q. What is the most common reason that well-intentioned fundraising efforts get derailed?

A. While there can be an array of specific reasons, our experience is that it can all be summed up in two words: execution and leadership. Fundraising consultants like Mersky, Jaffe & Associates are hired to help you through the process. We can teach you best practices, advise you how to … [Read more...]

Knowing What Your Donors Want

Last week’s issue of The Chronicle of Philanthropy had a thought-provoking article on how public-television has altered their donor strategy.  They are shifting on-air pledge drives to a lower priority position in their overall campaign and considerably raising the priority of individual major … [Read more...]

Tsunami Relief

Match the average percentage of Tsunami relief effort donations raised online by each of the organizations listed below: 1. 31%                          A. CARE USA 2. 40%                          B. Oxfam America 3. 80%                          C. … [Read more...]