The Tradeoff of Time vs Money in Fundraising – 7 Considerations

We all know the adage, time is money. Nonprofits often think volunteer time is better to spend than precious dollars. But is it really? The Tradeoff of Time vs Money in Fundraising Let’s say that you don’t want to spend money on a fundraising consultant for a capital campaign.  You believe you … [Read more...]

What Makes a Successful Fundraising Campaign?

Recently, a prospective client asked whether we thought that they had the resources for a successful fundraising campaign. They were questioning whether their staff had time to dedicate to a new fundraising initiative, their current database could manage the new data, and whether they would have … [Read more...]

The Return on Investment for a Capital Campaign with Mersky, Jaffe & Associates

When prospective clients, fellow board members, or friends in the nonprofit world ask whether they should consider working with MJA, I often tell them we are very effective, but not inexpensive. I admit that the answer is a bit conceited, but we are a great team with hundreds of combined years of … [Read more...]

Are You Incorporating these 9 Short-term Fundraising Goals into Your 2017 Plan?

Yesterday, my daughter told me that we are five-eighths through the school year.  For those in nonprofits, that translates into two months into the calendar year and two-thirds through a June fiscal year. If you haven’t already, it’s time to focus on the short-term fundraising goals to help you … [Read more...]

Motivating Yourself To Make An Ask For a Donation

The person who goes farthest is generally the one who is willing to do and dare. The sure-thing boat never gets far from shore. -Dale Carnegie “If you’re not asking them for money, someone else is.” - Abigail Harmon Recently, I have spoken to a few friends/colleagues who are frustrated by … [Read more...]

How do you improve your solicitation, acknowledgement, and stewardship systems?

Chapter 1: What would help your nonprofit raise more money in 2017? How do you improve your solicitation, acknowledgement, and stewardship systems? While solicitation, acknowledgement, and stewardship systems may not seem like high priority to those new to fundraising, staff and board in the … [Read more...]

What Would Help Your Nonprofit Raise More Money This Year?

With resolutions and calendaring on everyone’s mind, I would like you to stop and think about the coming year.  What would help your nonprofit raise more money in 2017? The list might include: Additional prospects Time to focus on development Additional staff/administrative help … [Read more...]

3 Ways You Can Still Impact Your December Appeal

It’s mid-December. We hope your appeal efforts are on target. But, it’s always a bit anxiety-inducing until the 31st comes around and you know if you have met or exceeded your goals. Consider doing a little extra push by employing these 3 tactics which means you can still impact your December … [Read more...]

Learn How an NPR Donor Drive Will Increase Your Donor Retention

Over the past week, WBUR, one of the NPR stations in the Greater Boston area, has run a listener drive to increase sustaining members. Sustaining member is the term they give to a donor who offers to give a monthly donation instead of a once yearly gift. Those who work in and with nonprofits know … [Read more...]

17 Ways to Segment Lists For A Year-End Appeal

Most nonprofits have lists that include donors, prospective donors, community members, neighbors, corporate sponsors, foundation partners and government funders.   These valuable assets represent the potential for large sums of donations when November and December roll around. Potential is the key … [Read more...]