Leveraging the Donor: The Fourth (and Final) Point in a Cycle of Life-Long Giving

A Four Stage Plan for the Annual Fund When I began this series I asked you, “In this coming year, what are you going to do to exceed your fundraising goals?” Well the year is up. How did you do? Did you write down your goals and objectives? Did you meet or exceed your expectations? In this … [Read more...]

Making the Ask: Third Point in a Cycle of Life-Long Giving—Part 2

A Four-Stage Plan for Major Donor Cultivation for the Annual Fund When people think about making the ask or engaging another to do a solicitation for the organization on whose board they sit, they procrastinate most often when they contemplate making an appointment to meet face-to-face, the only … [Read more...]

Making the “Ask”: Third Point in a Cycle of Life-Long Nonprofit Giving —Part 1

A Four-Stage Plan for Major Donor Cultivation for the Annual Fund Series “What do you fear the most?” is a question I often ask a group whom I educating about the fine art of solicitation and nonprofit giving. People respond with all of the usual answers that you would anticipate, “Death,” “Getting … [Read more...]

A Four-Stage Plan for Major Donor Cultivation for the Annual Fund – Part 2

Follow Up and Involve: The Second Point in a Cycle of Life-Long Giving Whenever I travel to meet clients—as I am doing on a flight to Dallas as I write this piece, I often engage with the person sitting next to me. The conversation invariably turns to the inevitable question, “So, what do you do?” … [Read more...]

A Four-Stage Plan for Major Donor Cultivation for the Annual Fund

Gateway Events: First Point in a Cycle of Life-Long Giving In the last month, the media has been filled with news of the ALS ice bucket challenge. The challenge is an awareness and fundraising strategy that went viral thanks to Instagram, Facebook, and famous supporters like Oprah Winfrey and has … [Read more...]

A Four Stage Plan for the Annual Fund

Last month it was the seven ages of man that led us to understand the mandala of the development cycle. This month, I want to introduce you to the way in which you apply the cycle to a disciplined four stage plan directed to engaging individual prospects and donors for an enhanced annual fund. In … [Read more...]

The Development Cycle

Creating A Culture of Asking Series While Shakespeare wrote, in As You Like It, that there are seven ages of man, some mistakenly believe that he saw life in a linear way. But, if you read the seven ages carefully you will see in fact that they are more like a circle—a mandala. The word … [Read more...]

Nonprofit Model Fund Development

Creating A Culture of Asking Series If leadership is the conditio sine qua non for success in the nonprofit enterprise—as it is in any endeavor—then that leadership has to be committed to a program that is a model of best practice in fund development.  Only in this way will you be able to exceed … [Read more...]

A Strong Leadership Team — Elements Of Organizational Success – Part 2

Creating A Culture of Asking Series Last month I outlined the first five of the ten essential elements that will help you realize nonprofit capital campaign success.  All of them have to do with,  “leadership…people who do what they say they are going to do.” Now, while this applies to … [Read more...]

A Strong Leadership Team—Elements of Nonprofit Organizational Success – Part 1

Creating a Culture of Asking Series Since last I wrote, one month ago, I have visited with the volunteer and professional leadership of more than eight current or prospective clients.  Invariably, someone—almost always a member of the board—has asked, either, “how can we be assured of success” or … [Read more...]