Fundraising Campaigns of One

Do have that guy on the board who always wants detailed statistics for ever discussion? What about the woman who insists every fundraising piece should have cute kids (even though they are just one part of the population served?) Or, maybe you have somebody who thinks social media is the universal … [Read more...]

Achieve Your Vision With A Strategic Planning Process

In the past week, I have spoken with two organizations who have realized they need a new strategy to accomplish their vision.  They both have a clear understanding of what they want to achieve - growth in one case and an increased endowment to supplement annual spending in the other. But, each came … [Read more...]

Tis the Season for Galas and Donor Dinners

by Kerry Olitzky It’s the season once again for galas and donor dinners. And, if staff members, volunteer leaders as well as supporters, were honest with themselves, they would admit how few look forward to these events. They consume staff time, volunteer hours and generally cost a great deal of … [Read more...]

Who, What, How, Why and When to Follow Up After Each Appointment

Last week, I wrote asked, and answered, What Makes a Successful Fundraising Campaign?  In the list of essential tasks for volunteers and staff, I included, “follow up after each appointment.” I didn’t want this to get lost because follow up from volunteers will, literally, make or break a campaign. … [Read more...]

What Makes a Successful Fundraising Campaign?

Recently, a prospective client asked whether we thought that they had the resources for a successful fundraising campaign. They were questioning whether their staff had time to dedicate to a new fundraising initiative, their current database could manage the new data, and whether they would have … [Read more...]

What Motivates Donors to Give

I got an email from a client earlier today.  He wrote: I saw an article in the Washington Post yesterday. It discusses that, with the new tax law, many people will lose the deductibility of charitable contributions because they will become subject to the standard deduction. For individuals 70.5 and … [Read more...]

It’s Time for You to Evaluate Donor Retention For the Past Year

It’s early March, which means your end-of-year appeal numbers should be in your system. Now, it’s time to evaluate donor retention rates. In addition to focusing on how much you your end-of-year appeal raised for annual funds, it’s time to dig a bit deeper. Do you know the: Number of PYBUNTs … [Read more...]

5 Fundraising Lessons I Learned from Seeing Justice Ruth Bader Ginsberg

Last week I was lucky enough to witness Justice Ruth Bader Ginsberg have a one-on-one conversation with an old friend, Senior Circuit Judge Bruce M. Selya.  While the hour was filled with her soft-spoken inspiration, there was one moment at the very beginning that was meant to be a fundraising … [Read more...]

Prospect Research – Amazingly Informative or Just Too Creepy?

We offer prospect research screenings to our clients.  We think it is a good way to assess the potential of a nonprofit’s current donor base. But, when we describe the process to a committee, invariably, someone asks something like, “is prospect research to creepy for us to use?” I’m never quite … [Read more...]

Getting Ready for the New Year

On the first day of the New Year, I found a few things that gave me pause for thought as I clear the decks and begin getting ready for the New Year. At the end of the year, most organizations judge their success by one question: Did we meet our budget goal?But growing future giving means … [Read more...]