The Tradeoff of Time vs Money in Fundraising – 7 Considerations

We all know the adage, time is money. Nonprofits often think volunteer time is better to spend than precious dollars. But is it really? The Tradeoff of Time vs Money in Fundraising Let’s say that you don’t want to spend money on a fundraising consultant for a capital campaign.  You believe you … [Read more...]

Who, What, How, Why and When to Follow Up After Each Appointment

Last week, I wrote asked, and answered, What Makes a Successful Fundraising Campaign?  In the list of essential tasks for volunteers and staff, I included, “follow up after each appointment.” I didn’t want this to get lost because follow up from volunteers will, literally, make or break a campaign. … [Read more...]

What Makes a Successful Fundraising Campaign?

Recently, a prospective client asked whether we thought that they had the resources for a successful fundraising campaign. They were questioning whether their staff had time to dedicate to a new fundraising initiative, their current database could manage the new data, and whether they would have … [Read more...]

The Annual Fund – Capital Campaign Correlation

Is there an annual fund – capital campaign correlation? In one word, yes. The annual fund does much more than supplement your budget. Your annual fund is a key indicator as to whether: Donors support your mission and vision (literally and figuratively) Your development program is donor … [Read more...]

What Were Your Nonprofit’s Goals for the Past Year?

It’s approaching year-end. I hope by now your annual appeal plan is in place and your initial letters and emails are seeing results. Now is a good time to review the past year. You will not have all your data yet and know whether you reached all of your goals. That can be assessed in January. Now is … [Read more...]

The Difference Between Annual and Capital Campaign Gifts

A Guide for Prospects and Donors You may be clear on the difference between Annual and Capital Campaign Gifts, but can you explain the distinction to your prospects and donors in quick, clear and concise language? If not, here is your cheat sheet. Annual Campaign An Annual Campaign supports … [Read more...]

The Key to Any Successful Fundraising Campaign

by Dr. Kerry M. Olitzky There is no obligatory giving Following World War II, as families moved out of urban centers and into the suburbs, they continued to support non-profit institutions, especially synagogues, out of a sense of obligation. Over the last decade, obligation diminished as a … [Read more...]

Make Your Nonprofit Stand Out Through Stewardship

Anyone who has worked in fundraising and development for more than a minute has heard the term stewardship. What we have learned during speaking engagements, webinars, and while working with clients is that the way to translate the idea of stewardship into the reality of a nonprofit environment is … [Read more...]

Solicitor Slowdown? 10 Tips to Motivate Volunteers to Continue Soliciting During a Capital Campaign

As a nonprofit consultant, I have found that even the most devoted board and development committee members have periods of time where they slow down and/or stop making calls and setting up appointments. How do you reset their enthusiasm and motivate volunteers to start solicitations again? … [Read more...]

The Return on Investment for a Capital Campaign with Mersky, Jaffe & Associates

When prospective clients, fellow board members, or friends in the nonprofit world ask whether they should consider working with MJA, I often tell them we are very effective, but not inexpensive. I admit that the answer is a bit conceited, but we are a great team with hundreds of combined years of … [Read more...]